Tag: out of home advertising
Total Results: 3
- JCDecaux enhances out-of-home ads with 2D bar codes
- Published: July 31, 2009
- Outdoor advertising giant JCDecaux has mobilized its out-of-home advertising on bus shelters within the Quartier Numérique, the "Digital Area" in Paris, France.
- Thomson Reuters reveals multi-pronged mobile strategy
- Published: July 17, 2009
- It is no surprise that Thomson Reuters' mobile strategy is a multichannel approach, since the company already has a WAP site and smartphone apps.
- Chase picks CBS Outdoor for SMS campaigns
- Published: May 28, 2009
- CBS Outdoor has launched text messaging capability for its advertisers' media campaigns, and brands such Chase and Stratton Mountain in Vermont have already taken advantage.
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