Tag: paid content

Total Results: 5

Mobile paid content is coming � can we stop it?: Published: March 25, 2011; By Elizabeth Joy Zalman
The true threat is that a subscription-based model does represent a cataclysmic shift for the industry.
New York Times exec: Blending paid, ad-supported content key to revenue growth: Published: March 4, 2011; NEW YORK � A New York Times executive said that his company�s monetization strategy centers on a hybrid model blending paid and ad-supported content for smartphones and tablets during a keynote at Borrell Associates� Local Online Advertising Conference.
Time Inc. gambles with multi-platform bundled subscription model for Sports llustrated: Published: February 14, 2011; NEW YORK - Time Inc. unveiled its paid content strategy with the debut of subscription plans for Sports Illustrated that bundle mobile, online and print into All Access multi-platform packages.
Tablets will be saviors of traditional media: ad:tech keynote: Published: April 21, 2010; SAN FRANCISCO � During his keynote at ad:tech, the editor in chief of Wired said tablets such as Apple�s iPad will revolutionize media by enabling publications to make money from digital content.
Why paying for news content does not make sense: Published: November 10, 2009; By Jeff Porter
Reasons why publishers should think twice before charging for content.