Tag: print

Total Results: 170

NASCAR puts fans in the driver seat with mobile polling

Published: March 29, 2012

NASCAR is partnering with Sprint to let sports fans pick the next driver of the NASCAR Sprint All-Star Race via a new mobile initiative.

What does the LightSquared, Sprint break-up mean for the carrier's 4G strategy?

Published: March 19, 2012

While Sprint’s decision to terminate its network-sharing agreement with LightSquared was a major blow to the company, it was only the latest hit with Leap Wireless and FreedomPop recently defecting from the company as well.

Why carriers have a love-hate relationship with the iPhone

Published: March 2, 2012

While consumers love the iPhone, wireless carriers have a more ambivalent relationship with the device because of the handset's high cost and need to subsidize the cost for subscribers.

Samuel Adams puts QR codes on bar coasters to promote holiday offer

Published: January 3, 2012

Samuel Adams is placing QR codes on its bar coasters this holiday season as a way to generate excitement and make it easy for consumers to take advantage of a special holiday offer.

Heavy mobile users are highly engaged print consumers as well: InsightExpress

Published: December 15, 2011

A new study from InsightExpress makes it clear that brands and retailers need to be incorporating some aspect of mobile into their print strategies.

HP touts ePrint service to iPad owners in new mobile ads

Published: November 11, 2011

HP is targeting iPad owners in a new mobile ad campaign promoting its ePrint service in Spain.

Authentication going to be more revolutionary than commerce transaction: CTIA panelist

Published: October 13, 2011

SAN DIEGO – As mobile merges with commerce, the consumer’s potential options for payment for both virtual and actual goods expands, according to panelists at the CTIA Enterprise & Applications 2011 conference.

Sprint CEO at CTIA: Mobile has direct, powerful impact on efficiency, productivity

Published: October 12, 2011

SAN DIEGO – During his keynote address, Dan Hesse, CEO of Sprint Nextel Corp., discussed how mobile is helping change the healthcare and wireless industry, as well as the environment for the better.

Apple iOS update poses challenges to existing apps in App Store

Published: October 5, 2011

While the anticipated iPhone 5 launch was missing from Apple’s announcements yesterday, the company did introduce a significant update to its mobile operating system as well as important pricing changes.

Immersive virtual, augmented reality will transform retail: Shop.org keynote

Published: September 14, 2011

BOSTON – Retail is being transformed by the exponential growth in mobile and technology, according to a keynote speaker at Shop.org's Annual Summit.