Tag: print

Total Results: 167

T-Mobile a no-show at CTIA opening keynote

Published: March 23, 2011

ORLANDO, FL – In the wake of AT&T’s $39 billion bid to acquire T-Mobile USA, T-Mobile’s top executive bowed out of the CTIA Wireless 2011 opening keynote. CNBC’s Jim Cramer did interrogate the CEOs of the big three U.S. carriers about the pending deal.

AT&T’s planned purchase of T-Mobile USA will create de facto duopoly

Published: March 21, 2011

If a deal has to be announced on a Sunday afternoon when offices are closed, then something does not smell right with AT&T’s plans to scoop the weakest U.S. wireless carrier for $39 billion in cash and stock.

Sprint to raise mobile messaging rates April 1

Published: March 10, 2011

Sprint Nextel, the No. 3 wireless carrier in the United States, is following through on its decision to raise the rates it charges for all SMS and MMS messages associated with standard-rate and free-to-end-user programs. What recourse do marketers have?

Why should Twitter and Facebook get a pass on Sprint SMS fee hike?

Published: February 15, 2011

Some mobile marketing service providers are accusing Sprint of creating an unlevel playing field by raising its text-message rates but not charging more for messaging via other channels such as social media.

Yahoo debuts aggressive content monetization strategy for connected devices

Published: February 11, 2011

Yahoo has debuted Livestand, which it positions as a digital newsstand for personalized content that will be monetized via a mix of ad-support and subscriptions on various connected devices.

ESPN offers packaged mobile content deal to Sprint subscribers

Published: January 5, 2011

ESPN is letting Sprint customers stay on top of sports news, scores and fantasy teams via a pre-loaded content pack on their mobile devices.

Sprint opens APIs to developers to spur more app development

Published: October 28, 2010

Sprint has enhanced its application developer Web site to offer more tools and resources for creating applications.

Magazines barking up the wrong tree with meaningless rebranding

Published: October 4, 2010

For those from the print publishing world who saw early on the devastation wreaked by online, the Magazine Publishers of America’s decision to rebrand is skirting a larger issue: retooling a dying business model.

Would Sprint/T-Mobile merger create a solid footprint to rival carriers?

Published: July 16, 2010

With Verizon Wireless and AT&T firmly entrenched as the top two carriers in the United States, rumors are swirling that Sprint and T-Mobile USA are considering a merger.

NRF releases blueprint for retailers to leverage mobile

Published: July 7, 2010

With mobile commerce representing a major growth area for retail, the National Retail Federation, through its Mobile Retail Initiative, has unveiled the Mobile Retailing Blueprint.