Tag: print

Total Results: 167

CVS, Walmart run pay-per-call ads in directory assistance app

Published: January 29, 2010

Brands such as CVS and Walmart are running pay-per-call ads within the 1-800-FREE411 application.

What could US carriers’ price wars mean for mobile marketing?

Published: January 22, 2010

With competition between the Big Four carriers in the United States reaching a fever pitch, the ensuing price wars could have a significant impact on mobile marketing.

Palm Pre user sues Palm, Sprint Nextel for data loss

Published: December 9, 2009

Palm and Sprint Nextel are being sued by a Jason Standiford, a Palm Pre user, for allegedly causing him to lose the data on his phone.

Boost Mobile calls out other carriers in Santa TV ad

Published: November 25, 2009

Boost Mobile, the prepaid division of Sprint Nextel, is accusing other carriers of being too expensive in the latest installment of its “Unwronged” commercials, this time featuring Santa Claus.

Sprint Nextel job cuts: hiccup or slippery slope?

Published: November 11, 2009

Sprint Nextel Corp. will eliminate 2,000-to-2,500 positions within the company in the fourth quarter of 2009 to reduce internal and external labor costs by at least $350 million yearly.

Mobile Commerce Daily - Sprint, Screenvision serve mobile coupons at cinemas

Published: October 30, 2009

Today in Mobile Commerce Daily: Sprint, Screenvision serve mobile coupons at cinemas, VeriFone, Mocapay partner for mobile gifts, couponing and Zong adds debit, credit to mobile payments service.

NBC's Heroes places mobile at center of marketing strategy

Published: October 5, 2009

NBC’s “Heroes” is extending its superpowers to mobile for a fourth year with exclusive content for wireless customers who are fans of the show.

Customers love smartphones, not carriers: Study

Published: September 30, 2009

Apple’s iPhone ranked the highest in a consumer-oriented smartphones study by CFI Group, but consumers are unhappy with AT&T’s network.

CBS, Sprint bring exclusive Survivor content to mobile

Published: September 29, 2009

CBS Mobile and Sprint are extending the “Survivor” reality show franchise to the mobile jungle with new content on a mobile Web site and Palm Pre application.

Sprint gives football fans access to live game coverage on the go

Published: September 8, 2009

With the NFL kicking off its 90th season, Sprint is letting football fans catch all the live action for every game from their mobile phone with NFL Mobile Live.