Tag: privacy

Total Results: 49

Apple addresses Congressional concerns over GPS' use for iAd

Published: July 22, 2010

Apple Inc. has responded to a request for information by Congress, spelling out data collection practices in its privacy policy, location-based services, the iAd network and the App Store.

What does the draft privacy legislation say about locational data?

Published: June 3, 2010

By Jeffrey Neuburger

Mobile marketers should pay close attention as the draft federal privacy bill aims at one of the fastest-growing practices in mobile marketing – the collection and use of locational data.

What the new consumer privacy bill means for data collection

Published: May 10, 2010

By Adam Snukal

How will the provisions of the proposed consumer privacy bill in the U.S. House of Representatives affect Internet and mobile marketers?

Center for Digital Democracy asks FTC to investigate mobile data targeting

Published: April 9, 2010

The Center for Digital Democracy is asking the FTC to investigate the growing privacy threats to consumers from the practice of online and mobile real-time data targeting.

Google gets key concern over digital M&A: Consumer privacy

Published: February 22, 2010

By Adam Snukal

Self-fulfilling prophesy or routine whenever it acquires in the digital advertising space, Google recently said it had received a second request for information from the FTC on the AdMob acquisition.

Kodak sues Apple, RIM for alleged patent infringement

Published: January 15, 2010

Eastman Kodak Co. has filed lawsuits against Apple Inc. and Research In Motion Ltd. alleging patent infringement of its digital imaging technology.

Mobile marketers OK proposed New Jersey bill to ban unsolicited SMS

Published: December 29, 2009

CEOs of leading SMS marketing firms signalled their approval of proposed legislation from New Jersey to stop unsolicited text-message advertisements to residents of the Garden State.

Advocacy groups urge congress to enact consumer privacy guarantees

Published: September 2, 2009

A coalition of 10 consumer privacy organizations called on Congress yesterday to enact legislation to protect consumers in the online and mobile channels.

How to keep regulators from policing mobile marketing

Published: June 4, 2009

NEW YORK - What is it going to take to make sure that the mobile industry has good privacy systems in place? Panelists at the MMA's Mobile Marketing Forum addressed just that.

Why a layered privacy policy matters for mobile sites and campaigns

Published: February 19, 2009

By Marci Troutman and Steve Timpson

Research in both the corporate and government sectors have shown that multilayered notices build both trust and confidence in the consumer.