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Tag: smartphone applications


Total Results: 2

Smartphone apps and mobile ads influence purchase intent: study
Published: January 11, 2011
A study by Adology finds that mobile advertising and branded smartphone applications influence consumers’ purchase decisions.

Kodak rolls out ambitious plans for mobile
Published: February 8, 2010
A senior Eastman Kodak Co. executive discusses the film, digital photography and printing giant’s multifaceted mobile strategy in an exclusive interview.