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Tag: social media


Total Results: 97

   Displaying: 1 - 10

So Delicious enables 140-character Twitter grant applications for Earth Day
Published: April 22, 2014
So Delicious is celebrating Earth Day by awarding $15,000 in grants to crafty social media users who post flash-descriptive proposals of 140 characters or less.
If a tweet falls in the forest . . .
Published: April 14, 2014
By Gary Schwartz

Just when you thought you have mastered your applications and browser tabs, add offline interactive signals to this digital cacophony.

Social media conundrum: user experience vs. commercial need
Published: March 4, 2014
By Mark Pinsent

By giving us a useful service for free, social media companies want something back. And it is our data that they want.

Facebook now owns the three most ubiquitous mobile apps in the world
Published: February 21, 2014
By Hemang Gadhia

Facebook now owns the world's biggest social networking mobile app, photo-sharing mobile app and messaging mobile app.

Mobile social media is reinventing advertising
Published: January 31, 2014
By Jim Piper

As media proliferation continues to affect advertising budgets, managing your unique brand position becomes increasingly difficult.

Facebook’s shift away from engagement will benefit mobile advertisers
Published: January 27, 2014
By David Serfaty

Is Facebook’s recent shift from engagement and affinity ads to performance-based social ads bad for the social network?

Can social media be used for mobile direct response?
Published: January 22, 2014
By John Busby

If behavioral patterns on mobile have taught us anything, it is this: After typing in a search on a smartphone, consumers want to act fast and buy now.

Facebook inches towards Twitter with Branch, Potluck acquisition
Published: January 15, 2014
Facebook's addition of link-sharing services Branch and Potluck aim to bring the social network in line with Twitter on the real-time conversation front.
Sponsored photos a growing part of marketers' mobile social toolbox: report
Published: January 3, 2014
In a sign of mobile's growing role in the social media ecosystem, marketers’ use of sponsored photos leapt from 24 percent in 2012 to 33 in 2013, according to a new report.


Three things marketers must demand in 2014 without fear or favor
Published: January 2, 2014
Enough time has passed in the annals of mobile for brands and retailers to seek clear-cut answers on some meekly accepted wisdom. Failure to do so will sap budgets in the wrong direction, resulting in lost opportunity costs and decreased customer loyalty.
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