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Tag: social networking

Total Results: 93

   Displaying: 11 - 20

How can marketers take advantage of mobile usage during the Super Bowl?
Published: January 28, 2011
Viewers of Super Bowl XLV on Feb. 6 will be using their mobile devices while they watch the game and the much-buzzed-about commercials. How can marketers reach that connected audience?
Examiner.com partners with Foursquare for local mobile content distribution
Published: January 20, 2011
Location-based mobile social network Foursquare is displaying locally targeted tips from Examiner.com on its Web site and its mobile applications.
PepsiCo exec reveals top mobile, social trends for 2011
Published: December 22, 2010
A PepsiCo Inc. executive expects the intersection of mobile and social to play an even bigger role in 2011 than it did in 2010.
45pc of smartphone owners access social networks on their device
Published: December 20, 2010
Data from Interpret’s 2010 third-quarter report reveals that mobile social networking is growing at an incredible pace.

Sports Authority runs mobile social Black Friday campaign to drive foot traffic
Published: November 24, 2010
Sporting goods retail giant The Sports Authority is running a Black Friday promotion with location-based mobile social network Foursquare to drive traffic to its 460-plus bricks-and-mortar stores nationwide.
Disney taps mobile social network to engage theme park visitors with LBS
Published: November 23, 2010
In its first foray into location-based services, Disney Parks has teamed up with mobile social network Gowalla to provide guests with a new way to explore Walt Disney World and Disneyland Resorts.
Volvo taps in-app branded virtual goods to revitalize brand image
Published: November 4, 2010
NEW YORK – An executive from Geely Automobile's Volvo Cars speaking at ad: tech said that a recent in-application virtual goods campaign helped give its brand a facelift.
What is Facebook’s game plan for monetizing mobile?
Published: September 27, 2010
Facebook has made clear that it is making mobile an increasing priority, but there are lingering questions about its monetization strategy.
MocoSpace gets $3.5M in funding to launch browser-based mobile social games
Published: September 23, 2010
MocoSpace is using the $3.5 million round of strategic funding it just received from SoftBank Capital to expand its mobile browser-based social gaming offerings and management team.
Fox, HBO, Showtime, PBS, Universal Pictures offer virtual rewards via GetGlue
Published: September 10, 2010
Mobile social network GetGlue unveiled an iPad application and new branded rewards from Fox, HBO, Showtime, PBS and Universal Pictures.
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