Tag: spam

Total Results: 11

SMS marketing lesson: One bad apple can spoil the bunch

Published: February 25, 2011

The United States Federal Trade Commission has singled out one bad actor that has allegedly been sending out tons of text messages to consumers that have not opted in. Will this hurt the vast majority of SMS marketers who play by the rules?

Why email marketers must mobile-optimize their messages

Published: August 20, 2009

Whether marketers can track it or not, they can safely assume that a significant portion of their emails are being read on mobile phones.

Do-not-contact registries trump SMS opt-ins in two states

Published: July 23, 2009

Marketers of spirits, tobacco and other adult-oriented products beware: Even if consumers opt in to an SMS campaign and verify their age, you still might be breaking the law in two states.

Unsolicited messages growing threat to mobile marketers: Study

Published: July 22, 2009

Nearly two-thirds of mobile users are concerned about the security of their devices, according to a study by Cloudmark.

Why new legislation against SMS makes no sense

Published: May 11, 2009

By Naushad Huda

Two U.S. senators recently introduced a bill to crack down on unsolicited text messages. We mobile marketers wonder what effect this proposed law will have on the mobile ecosystem.

Verizon files lawsuit against Money Warehouse Inc. for unsolicited SMS

Published: May 6, 2009

Verizon Wireless, as part of its ongoing efforts to protect customer privacy, has filed a lawsuit against Pennsylvania-based Money Warehouse Inc. and other John Does.

The dangers of a do-not-text list

Published: April 13, 2009

Is the inclusion of a do-not-text registry -- similar to the no-call list -- in a new Senate bill on unsolicited SMS messages a case of legislative overreaction? A solution chasing a problem?

Senate introduces legislation to block unsolicited SMS

Published: April 8, 2009

After two U.S. Senators introduced a bill to crack down on unsolicited text messages, one has to wonder, what effects could that have on the mobile marketing ecosystem as a whole?

European carriers aren't protecting against unsolicited messages, survey claims

Published: December 29, 2008

A new survey finds that 100 percent of the top 12 wireless carriers in Europe expect unsolicited mobile messages will increase as the adoption of mobile social networking and email grows.

Unsolicited mobile email may balloon into security issue

Published: April 18, 2008

As devices get more sophisticated, so do the threats to mobile security. Unsolicited messages are already a major concern overseas, according to mobile email specialist Cloudmark's JF Sullivan.