Tag: tennis

Total Results: 7

FedEx targets tennis fans through ATP PC, mobile Web sites

Published: March 18, 2011

FedEx Corp. is sponsoring a portal within the Association of Tennis Professionals Web site that is also accessible via its various mobile properties.

IBM activates US Open sponsorship with augmented reality app

Published: September 8, 2010

IBM partnered with the United States Tennis Association to activate its sponsorship of the US Open tennis tournament with the launch of an iPhone application featuring augmented reality.

Tennis tournament uses SMS, voice messaging, email to connect with fans

Published: August 25, 2009

The Indianapolis Tennis Championships Presented by Lilly is using mobile as a customer relationship management tool and a way to connect its brand to fans.

Prince Tennis runs campaign integrating social media, mobile

Published: August 7, 2009

In the lead up to the 2009 U.S. Open, tennis equipment giant Prince has launched the "Do You Know Prince?" campaign integrating online advertising, social media, mobile and event marketing.

U.S. Open taps IBM for mobile WAP

Published: August 28, 2008

USOpen.org, a Web site dedicated to the U.S. Open, an annual tennis event, has gone mobile.

Fandora's Box to offer mobile sports content on iPhone

Published: August 4, 2008

Mobile content and game provider Marvel Apps has selected sports information supplier PA SportsTicker to bring customized sports content to its Web and mobile application, Fandora's Box.

ESPN, NBC bring live Wimbledon coverage to mobile

Published: June 24, 2008

ESPN Mobile TV and NBC 2Go will air live video coverage of the Wimbledon tennis tournament on MediaFlo's Flo TV mobile service.