The Latest
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Dos Toros' Instagram following jumps 10x with meme account
The @PintoTheBurrito account helped to boost the brand's account to 40,000 followers in two years.
Social -
Amazon Scout gamifies shopping recommendations
Shoppers can get personalized product suggestions based on items they "like" or "dislike" through thumbs-up or thumbs-down icons.
Search -
Kayak app adds luggage-sizing AR, Siri Shortcuts
The travel site's app is one of the first to roll out features supported by Apple's newly released iOS 12.
AR/VR -
Technology in action at TGI Fridays: No 'better use case than selling alcohol with AI'
By integrating AI into mobile and email efforts, the restaurant chain can differentiate customers and personalize experiences at the bar.
Campaigns -
Bloomberg: Amazon mulling 3K Go stores by 2021
Up to 10 of the cashierless convenience stores could open before the end of this year.
Shopping -
Perfect365 AR beauty app lets users earn Kin crypto coins
The company looks to introduce cryptocurrencies to an untapped audience of female beauty enthusiasts.
AR/VR -
YouTube opens gaming section, will shutter standalone app in 2019
Similar to Amazon's Twitch, the YouTube Gaming section of its website groups videos by topic and promotes livestreamers.
Video -
Amazon leaps ahead to become No. 3 digital ad platform, eMarketer says
Up from March's projection of $2.89 billion and surpassing Microsoft and Oath for the first time, Amazon is set to generate $4.61 billion in U.S. ad revenue this year.
Video -
Victoria's Secret's Pink revamps loyalty with fresh mobile app, college focus
Pink Nation's app redesign includes links to Campus Rep brand ambassadors and first looks at new products, games and member-only shopping events.
Shopping -
Hasbro tests Amazon's toolkit for Alexa-powered gadgets
The new toolkit lets developers more easily pair their devices with Echo speakers.
Search -
Renault-Nissan-Mitsubishi partners with Google on in-car voice tech
The carmakers will build vehicles whose digital dashboards run on Android and handle voice commands from Google Assistant.
Search -
Google plans to loosen control over AMP
The search giant is forming committees with companies like The Washington Post, eBay and WordPress developer Automattic to make decisions about the mobile page format.
Search -
Carnival cruises debut 'OceanView' video streaming app
People can watch popular travel series and other original shows at home, on the go or at sea through the streamlined mobile platform.
Video -
Instagram expands shopping features to boost brands' direct sales
Two widely available features in Stories and Explore could help to close the sales loop for the more than 90 million users who tap shoppable posts for product details.
Shopping -
Facebook to gain most from big holiday ad spend
Digital advertising tops the marketing wish list for 68% of retailers, with a huge chunk going to Facebook and Instagram, Reveal Mobile predicts.
Social -
TripAdvisor tests social 'travel feed' that loops in publishers and influencers
Condé Nast Traveler, Travel Channel and National Geographic are among the brands that users can follow for more personal experiences.
Social -
Uber looks ahead with its biggest ad campaign
The ride-hailing pioneer seeks to bounce back from a year of bad publicity with a more optimistic approach to its "Doors Are Always Opening" spot.
Campaigns -
Shopify brings AR shopping to merchants' mobile websites
Small businesses like furniture e-tailer Horne and bike merchant Pure Cycles now offer immersive experiences for shoppers to inspect items before buying.
AR/VR -
DTC beverage brand Dirty Lemon unveils first cashierless store
Popularized on Instagram, the brand now lets shoppers text an order, grab a six-pack and leave without swiping a credit card at the New York City shop.
Shopping -
Old Spice livestreams obstacle course game show 'Foam Zone'
The football-themed program airs today and tomorrow on YouTube, Twitch and Facebook Live.
Video -
Busch cracks open social media scavenger hunt in national forests
Contestants can use clues shared online to find specially marked trees and win free beer for a year.
Social -
Twitter puts live broadcasts atop user timelines
The feature makes breaking news, celebrity content and sports videos easier to watch on the platform.
Video -
Salesforce: Mobile to drive 68% of holiday e-commerce traffic
While the holiday season looks promising, retail marketers need to prepare for an early start, especially on mobile.
Search -
Barstool Sports' pizza app spurs 175,000 downloads in first month
The Yelp-like app lets people order and post online reviews about pizza joints.
Shopping -
Study: Mobile commerce to overtake e-commerce by 2019
Click-and-collect and mobile order-ahead are encouraging consumers to shift their purchasing online, 451 Research said.
Shopping