Mobile Marketer has re-launched! Click here to learn more!

HSN, Universal Pictures strengthen mcommerce presence via multichannel shopping experience - Mobile Commerce Daily

Multichannel retailer HSN has partnered with Universal Pictures to create a multichannel shopping experience that promotes the upcoming ?Snow White and the Huntsman? film and lets consumers buy looks inspired from the movie across all devices.
Please click here to read the entire article on Mobile Commerce Daily

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

Discover is teaming up with BilltoMobile to let shoppers bill purchases made on ecommerce sites to a mobile phone account.

Vienna Beef is rewarding hot dog fans with offers from their favorite local restaurants via a mobile CRM program.

Stratosphere Hotel Casino & Tower as well as three other Nevada casinos have launched a new mobile loyalty program across all four brands so they can reach new and existing customers with targeted messages.

Luxury Daily today - One Thousand Ocean misses the mark with print-QR campaign; How should H&M go luxury ? and what could go wrong?

Creating an app is a great way to get your brand in front of mobile users, but only if it creates a positive user experience for those who download it.