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Ace Hardware rakes in foot traffic through mobile advertising
Ace Hardware is continuing to show that mobile advertising is a workhorse for the company with a new time-sensitive, targeted campaign.
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Obama, Romney campaigns drive donations via text
American consumers will soon be able to donate to their presidential campaign of choice by texting a keyword to a short code on their mobile phones for the first time.
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MC Sports drives in-store sales with incentivized mobile program
Sporting goods retail chain MC Sports is driving mobile users into its bricks-and-mortar stores by delivering special offers via a mobile app.
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Sears Canada gears up for holiday season with wish list app updates
Sears Canada is readying itself for the holiday season by updating its wish list iPad application with features that help consumers manage their gift-buying.
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Avoid this $47M mobile marketing mistake
Would you have $47 million to make up for a mistake you made in your business? Or, for that matter, a client?
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