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Net-A-Porter appeals to tech-savvy New Yorkers with mobile ad - Luxury Daily

Net-A-Porter promotional image for its “Chic in th

Net-A-Porter promotional image for its “Chic in the heat” collection

Burberry, Louis Vuitton, Gucci make top 10 in L2 China study
Although luxury growth in China went from 21 percent in 2012 to 2 percent in 2013, L2's latest China report asserts that the overall picture is rosier than this plunge suggests.
Click here to read the entire article on Luxury Daily

Swarovski encourages art and fashion design through charity auction
Precision-cut crystal maker Swarovski is celebrating the thirteenth year of its partnership with the Council of Fashion Designers of America Awards with a charitable auction.
Click here to read the entire article on Luxury Daily

Mobile Research Summit 2014 New York June 19: Forrester, Yankee Group, BIA/Kelsey, Nielsen, IBM, Keynote, e-tailing group
Registration is open for the Mobile Research Summit: Insights 2014 on Thursday, June 19 featuring speakers from Forrester Research, Yankee Group, BIA/Kelsey, Nielsen, IBM Smarter Commerce, Keynote and e-tailing group. Must-attend event for retailers, brands, financial services firms, marketers, ad agencies and publishers.
Click here to read the entire article on Luxury Daily

Bang & Olufsen expands potential audience via Pepsi capsule collection
In anticipation of the FIFA World Cup, Danish audio and video company Bang & Olufsen is looking to introduce its B&O Play headphone series to a new audience through a globally-distributed capsule collection.
Click here to read the entire article on Luxury Daily

Chanel explains founder’s calculated design with latest Inside Chanel chapter
French couture house Chanel is sharing the personal inspiration behind its color codes with a new social video.
Click here to read the entire article on Luxury Daily

Langham Place Fifth Avenue inspires little artists through partnership
Langham Place Fifth Avenue is partnering with art education group Little Collector to give children the opportunity to learn about and create art.
Click here to read the entire article on Luxury Daily

Van Cleef & Arpels infuses history in Cosmos collection update
French jeweler Van Cleef & Arpels is exploring its heritage of incorporating florals into designs through a new social video housed on a microsite dedicated to the Cosmos collection.
Click here to read the entire article on Luxury Daily

Net-A-Porter appeals to tech-savvy New Yorkers with mobile ad
British online retailer Net-A-Porter pushed for last-minute Memorial Day orders with a banner ad on The New York Times’ mobile Web site.
Click here to read the entire article on Luxury Daily

Lamborghini, perfume industry, Chanel and art sales – News briefsv Today in luxury marketing - Lamborghini pop-up museum showcases unique range of luxury sports cars; Perfume industry braces for tough new EU rules; Baz Luhrmann and Gisele Bündchen take five; Art sales: the $2B art bonanza.
Click here to read the entire article on Luxury Daily

Inviting opinion pieces on luxury marketing
Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.
Click here to read the entire article on Luxury Daily

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