Yoox serves up gifts at imagined dinner party - Luxury Daily
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Italian fashion and design retailer Yoox is highlighting its eclectic gift assortment with a shoppable digital dinner party filled with tastemakers.
Registration is open for the third annual Luxury FirstLook: Strategy 2015 conference Tuesday, Jan. 13 featuring speakers from the Four Seasons Hotels and Resorts, Buccellati, Baume & Mercier, Christie?s, Lancome, Douglas Elliman, Twitter, NetJets, Hunton Powerboats, SANDOW, Luxury Portfolio, Sleuth and The Luxury Institute.
British department store Fortnum & Mason is asking for feedback in regards to its new beta Web site to ensure the best experience for consumers.
Italian fashion label Missoni is reaching consumers getting away from the cold in Hawaii with its first pop-up store and special decorations inside Four Seasons Resort Maui at Wailea.
Luxury advertisers such as Gucci and Jimmy Choo promoted high-priced, as well as entry-level, products in Condé Nast?s December Vogue to spur gifting ideas.
As marketers begin to get a feel for iOS 8?s capabilities, it is clear that the software is an enabler for highly targeted and location-driven mobile marketing efforts, and marketers should take advantage by integrating their apps with features such as the notification widget.
oday in luxury marketing - Harrods entertains consumers at annual sale; Mandarin Oriental and Dior partner for guest package; Porsche reaches aspirational drivers with magic mirror; Magellan Jets offers limited-time discount for holidays.
Today in luxury marketing - Fashion week to leave Lincoln Center; Jaguar recalls 1,571 sedans in US for possible braking issue; Prada names jury for Prada journal; My-Wardrobe domain name bought by Net-A-Porter.
Finding the right audience for your app is not a trivial task. It requires blending high volume with high-value users. Adjusting these balances depending on your app?s lifecycle is paramount.