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Are consumers buying from window displays versus going in-store?
With retailers, brands and marketers using mobile in their marketing mix, the medium has undoubtedly changed the ways that consumers shop, specifically with merchandising and store displays. But has mobile stopped shoppers from going in-store?
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Hertz builds momentum for mobile strategy with car-sharing site
Mobile is playing a critical role for car rental company The Hertz Corp. as it looks to expand its car sharing service Hertz On Demand, with its strategy including a new mobile Web site for facilitating a faster, simpler reservation process.
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U.S. Bank extends its mobile strategy with an iPad app
In its latest move to leverage mobile to enable customers to access and manage their finances whenever and wherever they chose, U.S. Bank has released a new mobile banking application designed specifically for iPad users.
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69pc users interested in using mobile to research buying or leasing a car: Mojiva
Consumers are making top-tier decisions and research on their mobile devices, especially when it comes to automobiles, according to new findings from mobile ad network Mojiva.
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Moe?s Southwest Grill satisfies consumer cravings with mobile ordering app
Moe?s Southwest Grill has rolled out a mobile ordering application that lets customers view the menu and order from it via their handset.
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Tiffany pushes mcommerce via Pandora app ads ? Luxury Daily
Luxury Daily today - Tiffany pushes mcommerce via Pandora app ads; Prada flaunts untouchable image in Polanski film.
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What impact will Facebook?s rocky IPO have on mobile investment? ? Mobile Marketer
Mobile Marketer today - What impact will Facebook?s rocky IPO have on mobile investment?; Apple, Coca-Cola successfully use mobile to drive brand value: study.
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Submissions invited for new Classic Guide to Mobile Commerce
Mobile Commerce Daily is inviting editorial submissions for the next edition of its Classic Guide to Mobile Commerce, a comprehensive resource of how-to and best-practice tips on mobile commerce.
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