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Retailers expected to invest $55B annually in mobile by 2015: study
Driven by coupons and advertising, retailers will significantly bump up their mobile marketing spend over the next three years, according to a new study from Juniper Research.
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Design Within Reach exec: Showrooming offers opportunity to build loyalty
The presenters for yesterday?s Mobile Commerce Daily Webinar all agreed that showrooming offers more of an opportunity than a threat for retailers.
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Alex and Ani increases holiday sales by 318pc via mobile checkout implementation
Lifestyle brand Alex and Ani implemented mobile checkout technology into its holiday strategy and found that it helped increase sales by 318 percent.
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Motel 6 furthers mobile booking initiative with iPad app
Motel 6 has launched a new mobile application specifically designed for Apple?s iPad to let consumers book and manage their hotel reservations.
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