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Chiliís drives foot traffic to locations with targeted mobile ordering effort - Mobile Commerce Daily

Chili's

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Chiliís drives foot traffic to locations with targeted mobile ordering effort
Restaurant chain Chiliís Grill & Bar is enticing consumers to visit any one of its locations via a targeted mobile advertising campaign that lets them purchase gift cards, browse the companyís menu and, ultimately, order their favorite foods on the go.
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Omaha Steaks bolsters mobile orders with StarStar initiative
Omaha Steaks has tapped StarStar technology to help the company make it easier for consumers to receive offers and place orders using their mobile device.
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HotelTonight rethinks tablets with Android booking app
HotelTonight is expanding its footprint with a mobile application that has been developed specifically for Android tablets.
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74pc of Valentineís Day bookings happened within 24 hours of check-in: Priceline
Consumers continue to rely on mobile to find last-minute bookings, according to new findings from Priceline around how consumers used their handsets during Valentineís Day.†
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