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Priceline latches onto in-car experiences to extend mobile commerce reach
Priceline inked a deal with General Motors? Chevrolet that opens up a new area of mobile commerce for the online travel agency within a car. 
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Toys ?R? Us hooks coupon redemptions through Passbook-enabled advertising
Toys ?R? Us is streamlining the coupon redemption process significantly with a new mobile advertising campaign that directly integrates Apple?s Passbook to let consumers save a limited-time offer.
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Safeway, Giant Eagle employ iBeacon to simplify shopping
Safeway and Giant Eagle yesterday began using iBeacon and related applications in 150 stores to offer better customer service in-store and beyond.
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Caribou's new email loyalty program surprises consumers with SMS rewards 
Caribou Coffee is rolling out a new loyalty program to offer rewards and deals and enhance its customers? experience.
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