Holiday shopping delivers social commerce gains, mobile frustrations
New research from several sources last week shows that while mobile sales are growing this holiday season, users are frustrated with the mobile shopping experience and that social commerce could be next year?s fastest rising star.
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Calvin Klein revamps ecommerce strategy to address mobile growth
Fashion label Calvin Klein has initiated a global ecommerce expansion strategy, for which mobile and social will play significant roles in providing a seamless customer experience.
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Rockport?s mobile site redesign drives 350pc growth
Supported by an in-store QR code campaign, shoe manufacturer Rockport drove a 350 percent mcommerce increase between Black Friday and Cyber Monday this year compared to last year.
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Airbnb entices travelers with revamped mobile Web experience
Hospitality brand Airbnb is attempting to drive more mcommerce to its mobile Web site by enticing users with a responsive design and more user-friendly features for booking.
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TD Bank promotes online banking via new tablet app
TD Bank is rolling out its first mobile application for tablets to reach a wider target audience of consumers looking to conduct online banking on personal devices.
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