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Victoria?s Secret?s catalog gets a mobile boost for Valentine?s Day - Mobile Commerce Daily

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Victoria?s Secret?s catalog gets a mobile boost for Valentine?s Day
Lingerie brand Victoria?s Secret has added a new component to its digitally enabled catalogs that entices consumers to take a quiz to see their ideal bra size, type and fit, boosting its mobile merchandising capabilities in time for Valentine?s Day.
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Will Softcard deal be enough to save Google Wallet?
While Apple Pay has quickly become the mobile payments platform to beat on iOS, the ongoing leadership void for Android users could be solved by Google?s reported interest in acquiring Softcard.
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Stage Stores amplifies engagement by 133pc with mobile chat
Department store company Stage Stores saw a 133 percent lift from its use of mobile chat to ask  shoppers what holiday items they were still looking for in their last-minute purchases.
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Saucey drives in-app sales by serving up Absolut Vodka cocktails, mixologists
Alcohol delivery mobile application Saucey is stirring up sales by introducing new weekly packages featuring Absolut Vodka cocktails in addition to launching an on-demand bartender service, proving that consumers are increasingly turning to home delivery apps for their food and beverage purchases.
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Niagara Falls, Chicago latest cities to embrace mobile ticketing
Niagara Falls, Ontario, and Chicago are the latest cities to join the mobile ticketing parade with Niagara Falls leveraging mobile parking program administration and payment while Chicago is embracing Navy Pier mobile ticketing.
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