Mobile lessons learned from 2014 holiday shopping season - Mobile Commerce Daily
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Mobile lessons learned from 2014 holiday shopping season
A significant mobile win during the holiday 2014 shopping season was the number
of retailers who regularly updated content for on-the-go shoppers while
failures included a lack of cross-device consistency and inefficient
click-and-collect experiences.
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PayPal?s impending spin-off adds uncertainty to mobile payments,
mcommerce landscapes
PayPal?s impending spinoff from eBay could potentially present a purchase
opportunity for major online retailers such as Amazon and Alibaba, which may
shift the mcommerce market into large conglomerates? hands even more.
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Chase Bank axes Windows app to focus on bigger excursions
Chase recently said that its Windows mobile application will no longer be
available by the end of March, but that customers using Windows smartphones can
still access their accounts via their mobile browser.
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Wawa challenges Dunkin? Donuts, Starbucks with in-app mobile
payments and loyalty
Convenience chain Wawa is attempting to compete with brands such as Dunkin?
Donuts and Starbucks by launching a new mobile application featuring a payment
function and rewards program.
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Bauer Hockey scores with clients, consumers via mobile POS
Bauer Hockey is leveraging a mobile point-of-sale system to deliver interactive
and personalized shopping to customers, enhancing the experience.
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read the entire story on Mobile Commerce Daily
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