Blippar, Alibaba narrow offline, online divide via advanced image recognition
In a reflection of image recognition technology?s growing role in mobile shopping and mcommerce, augmented reality application Blippar and Chinese ecommerce company Alibaba recently revealed plans for next-generation solutions that promise to bring the real-world and digital experiences even closer together.
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Williams-Sonoma cookbooks create extra revenue through new recipe app
Cookware retailer Williams-Sonoma and Weldon Owen Publishing are partnering in a new subscription-based application to capitalize on the forever question ?what is for dinner??
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Time Inc.?s All You and Health tap mobile recipe subscriptions
Time Inc.?s All You and Health are foraying into the sector of branded weekly meal plans by enabling consumers to order food and view recipes via the eMeals mobile application, suggesting that even health brands must have a mobile ordering component to drive sales.
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Drizly app relaunches with Amazon-like shopping experience for alcohol delivery
Drizly, a mobile application for ordering beer, wine and liquor deliveries, has relaunched with a new brand identity and a reimagined shopping experience that includes ratings, rich media content and the ability to save favorite orders.
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