Beyond the Rack exec: If you build it, they will download it
BOSTON ? An executive from Beyond the Rack at eTail East 2015 believes that all retailers should introduce a mobile commerce application, but focus a substantial amount of effort into it and not simply launch one for the sake of being mobile.
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Build.com exec: Speed and optimization are essential for mobile sales
BOSTON ? An executive from Build.com at eTail East Boston 2015 stressed the importance of optimizing a mobile application to ensure higher sales and less customer frustration, including making the checkout process as fast as possible.
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Samsung Pay gets September launch, heating up Android payments competition
Samsung is hoping to grab a slice of the lucrative mobile wallet sector by announcing its own branded payment system for consumers, Samsung Pay, which launches in September in the United States and faces stiff competition from a slew of other bigwigs.
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Shoes.com unboxes visual search for snap-to-shop instant gratification
Shoes.com is partnering with visual search company Slyce to allow mobile site visitors to take a photo of any footwear on the street or in print ads to shop closely matching products from its inventory, highlighting the cachet of snap-to-shop functions.
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