Mobile payments have significant opportunity with tech-savvy moms - Mobile Commerce Daily
Mobile
payments have significant opportunity with tech-savvy moms
Mobile payments are proving to be an effective tool for the modern mom, who is
increasingly tech-savvy and eager to embrace the convenience that smartphones
bring to their hectic lives.
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The
week ahead in mobile commerce: NRF, Starbucks and omnichannel
Expect to hear a lot this week about how retailers are building on recent
omnichannel successes as they look to take the focus off a rash of store
closings. Starbucks will also be getting in on the omnichannel conversation as
it shares recent mobile payments and ordering results. For the full forecast,
watch this video.
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Rockport
laces up 434pc mobile commerce jump
Comfort footwear retailer Rockport is leaving behind a significant digital
footprint, as evidenced by a massive jump in mobile commerce revenue and a 124
percent year-over-year increase in holiday weekend sales.
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Ardell
helps quickly growing YouCam Makeup make leap to retail
Fabricated eyelash brand Ardell is bringing augmented reality beauty
application YouCam Makeup into mobile retail following an install surge,
providing users the ability to virtually test and purchase products.
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