Best Buy spurs omnichannel purchases with real-time in-app inventory filter - Mobile Commerce Daily
Best Buy spurs omnichannel purchases with
real-time in-app inventory filter
Shoppers on the Best Buy application can now filter their searches by which
products are available for pickup that day at a store, pointing to the growing
importance of real-time inventory insight for driving omnichannel shopping
experiences.
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Starbucks uncaps potential for mobile sales
surge with Windows app
Starbucks is looking to unearth new streams of revenue by expanding its mobile
payment capabilities to a wider range of consumers, this time rolling out its
application for smartphones on the Windows 10 operating system.
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Gulf
powers rewards signups via giveaway paired with ad campaign
Gulf Oil is fueling enrollment for its digital rewards program by offering a
chance to win Boston Red Sox tickets to new enrollees and is leveraging social,
banner ads and email to push the campaign.
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Following two successful pilots that exceeded expectations, American Food and Vending is adding smartphone payment acceptance to vending machines in 35 cities, reflecting consumers? growing reliance on mobile payments.
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