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Google seeks to be one-stop app, embedding ordering capability - Mobile Commerce Daily

Google maps

Google Maps users will now be able to order food through the app

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Google seeks to be one-stop app, embedding ordering capability
The newest update for Google Maps may bring a significant boon to small restaurants and mobile ordering consumers, through the inclusion of a “place an order” button in the app, letting users order food from a restaurant directly through the navigation application.
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Dunkin’ Donuts use of push notifications guarantees offer visibility
Dunkin’ Donuts gave its New York users a reason to celebrate by offering one-dollar coffee to its mobile loyalty members in honor of the New York Jets victory over the Cleveland Browns, offering another timed incentive for consumers to join the program.
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Zillow Group begins to leverage Facebook targeting to help its sellers
The Zillow Group, which counts among its properties real estate database platforms Zillow and Trulia, has debuted a pair of new features, one of which integrates Facebook’s targeting platform to help agents optimize their campaign efforts..
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Related content: Commerce, mobile, mobile marketing, mobile commerce, mobile commerce daily, google, zillow, dunkin donuts

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