Mobile search correlates to higher purchase conversion rate - Mobile Commerce Daily
NEW YORK ? Customers who search for products on mobile are 57 percent more likely to visit a store and 51 percent more likely to make a purchase, suggesting that understanding mobile shopping and search behavior is more important than ever, according to an ecommerce executive.
NEW YORK ? An executive from Dunkin? Donuts enumerated twelve ?innovation insights? for an audience at Mobile FirstLook 2017, many of which were centered around the reduction of consumer friction, labeled as one of the top bulwarks for food and beverage consumers.
NEW YORK ? With a new mobile application on the horizon, Vitamin Shoppe is in the middle of a slow but steady modernization effort to bring real mobile value to its customers.