ARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news.

Hard Rock Cafe taps SMS to improve customer service - Mobile Commerce Daily

Please click here to sign up for Mobile Commerce Daily for free

Hard Rock Cafe taps SMS to improve customer service
The Hard Rock Cafe has deployed a new mobile tool to improve its customer service and increase customer loyalty.
Please click here to read the entire story on Mobile Commerce Daily

MyRegistry.com enables give-giving via mobile bar codes
Online gift registry, myregistry.com launched an iPhone application with barcode scanning capabilities.
Please click here to read the entire story on Mobile Commerce Daily

Transamerica lets customers monitor retirement accounts via mobile
Transamerica Retirement Services released an application that will let participants monitor their retirement accounts using the iPhone or iPod touch.
Please click here to read the entire story on Mobile Commerce Daily

Pepsi rolls out multifaceted LBS mobile loyalty initiatives
PepsiCo has debuted application-centered mobile initiatives to help its restaurant partners inspire customer loyalty and drive consumers to nearby locations.
Please click here to read the entire story on Mobile Commerce Daily

Inviting opinion pieces on mobile commerce
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.
Please click here to read the entire story on Mobile Commerce Daily

Please click here to sign up for Mobile Commerce Daily for free