How Abercrombie & Fitch optimized small-screen buying - Mobile Commerce Daily
How
Abercrombie & Fitch optimized small-screen buying
PALM
DESERT, CA ? An Abercrombie & Fitch executive at eTail West 2016 discussed
how the millennial-friendly retailer revamped its mobile application and site
with commerce-first tactics, such as using color to drive urgency and
implementing add-to-bag calls-to-action.
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Rue
La La exec: App users require exclusive, sales-driving features
PALM DESERT, CA ? A Rue La La executive at eTail West 2016 claimed that the
flash sales retailer prefers giving its application users access to exclusive
features, such as the ability to shop limited-time sale items before they are
available on desktop, to boost loyalty and mobile sales.
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Samsung
Pay?s promising launch faces hurdles with expansion
Samsung Pay is off to a good start, with users having processed more than $500
million in payments during the platform?s first six months of availability, but
the next round could be tougher as it expands into new markets.
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JetBlue
upgrades iPad app with 100pc native booking
JetBlue has relaunched its iPad application, adding 100 percent native booking
and making it easier for users to quickly search for a flight without the need
to create an account, part of a wider mobile upgrade that updates the airline?s
iPhone and Apple Watch offerings as well.
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click here to read the entire story on Mobile Commerce Daily