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7-Eleven pushes new Tropicanas product to bolster in-store traffic - Mobile Commerce Daily

7-eleven

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7-Eleven pushes new Tropicana products to bolster in-store traffic
7-Eleven is continuing to make mobile advertising a big part of its marketing strategy and has relied on the channel again to not only promote its new products, but encourage consumers to try it out for themselves at the company’s locations.
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Little Caesars Pizza dips its toes in mobile to solidify brand awareness
Little Caesars Pizza is using mobile advertising to get consumers amped up about its latest products and deals.
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Orbitz marries video and commerce to drive mobile bookings
Online travel agency Orbitz is giving hotel reservations in the state of New York a boost with a new campaign that uses online video to persuade consumers to book from their handsets.
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Coldwell Banker centers app revamp around location, video
Coldwell Banker has revamped its mobile application with more of a focus on utility-driven features to streamline the house hunting experience.
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Related content: Food and beverage, mobile, mobile commerce, mobile marketing

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