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Navteq expands Microsoft partnership, helps Super Bowl fans

Navteq, a global provider of digital maps for vehicle navigation and location-based services, has expanded its agreement with software giant Microsoft Corp. and is providing mapping, traffic and content services to the National Football League and the Tampa Bay Super Bowl Host Committee.

Under the new agreement, Microsoft now has access to all 74 countries in the Navteq map database.

This multi-year agreement also allows Microsoft the rights to utilize Navteq content including Extended Listings, Navteq Transport, Navteq Discover Cities and Navteq Voice.

Microsoft will use Navteq data in its Internet and mapping software solutions.

Navteq and Microsoft forged a relationship 10 years ago when Microsoft selected Navteq to supply map data of the United States and Canada for its product applications.

The relationship expanded in the years that followed to include Navteq map data for Western Europe, Asia and Mexico.

Now, with this new agreement, Microsoft can provide global solutions that fill the needs of its diverse international consumer base.

Microsoft's new licensing agreement extends beyond map coverage to include advanced Navteq content.

Extended Listings includes hundreds of thousands of business listings for category customization and enhanced destination selection.

Navteq Discover Cities provides the street, pedestrian and public transit network information necessary for pedestrian and multi-modal navigation.

Navteq Transport includes a growing number of attributes that target specific needs of the transport industry to enable sophisticated truck navigation, as well as routing and dispatch optimization.

Navteq Voice translates names and named places into phonetic language that enables applications to generate spoken words for guidance, which is a more intuitive and natural way for consumers to interact with navigation systems.

Super Bowl XLIII Online Map and Event Guide
Navteq will assist the NFL and the Tampa Bay Super Bowl Host Committee with managing increased traffic volume with real-time congestion monitoring and provide fans and visitors with event venue maps and Tampa, FL-area travel information.

As the provider of the official Super Bowl XLIII Online Map and Event Guide, Navteq is working closely with the NFL and Host Committee to provide an array of location-based services, including online and print maps identifying nearby lodging and restaurants, real-time traffic information with optimal travel routes and official guide information for event times and locations of Super Bowl-related activities for the entire Tampa Bay metropolitan area.

The Official Online Map, customized to meet the Host Committee's specific needs, lets Web site visitors explore venue maps and obtain driving directions for places of interest in the greater Tampa area.

The Official Event Guide is a composite of all Super Bowl-related events with specified locations and times, venue maps and a full roster of area restaurants and accommodation options.

The guide will be distributed in Tampa-area hotels, airports and onsite at official Super Bowl XLIII events.

Navteq Traffic congestion monitoring will assist event organizers in managing the high volume of traffic in and around the Super Bowl venues.

For fans and travelers, Navteq's Traffic.com site offers continuous, up-to-the- minute traffic flow information, including average speed, delays and drive time information with alternate routes.

Web users can go to http://www.traffic.com to sign up for free traffic alerts sent by email, phone or text messages to help them avoid Super Bowl-related congestion.

Consumers can connect to Navteq's wireless Web site at http://mobi.traffic.com for Tampa Bay traffic hotspots.

Consumers can text the Tampa city keyword TPA to short code TRAFC (87232) for free text message traffic updates.

All Traffic.com online and mobile solutions are ad-supported and free to consumers.

Navteq is a provider of digital map information for automotive navigation systems, mobile navigation devices, Internet-based mapping applications and government and business services.

Navteq creates the digital maps and map content that power navigation and location-based services worldwide.

The Chicago-based company was founded in 1985 and has approximately 4,000 employees located in 196 offices in 43 countries.

Navteq does not publish a list of advertisers within its online properties.